Real Authentication Partners with Trendful to Deliver Unparalleled Confidence to the Resale Market with Verified Authenticity

Real Authentication is excited to share our new partnership with Trendful. We are pleased to offer our virtual luxury authentication services to Trendful clients so they can scale their businesses with confidence that all listings created through Trendful are authentic. 

Trendful is an “all-in-one platform with all the resale features your business needs to start, run and scale.” Their mission “is to provide the best possible tools to help you manage and grow your resale business,” and their software “streamlines consignments, buyouts, and trade-ins with a comprehensive suite of features for inventory management, customer relations, shipping, payouts, and offers,” (Trendful).

The Power of Real Authentication & Trendful, the “Resale Software for Everyone”
With Real Authentication’s luxury authentication services and Trendful’s “re-commerce enablement software,” resale businesses can start, run, and scale their businesses all while having the confidence and peace of mind that you’re buying and selling authentic luxury goods.

Why Trendful Helps to Simplify Your Sellers’ Journey
Trendful makes sure acquiring pre-owned inventory directly from individuals is a straightforward process. They have designed a process that ensures it’s simple for both merchants and sellers. As they put it, “We have built businesses to buy and sell, now we build tools to empower others to do so.”

Trendful’s resale software is designed to power the entire resale market supply chain, making it easy to handle consignments, buyouts, and trade-ins by offering tools for managing your offers, customers, inventory, shipping, payouts and much more. Their customizable products and plans are made for any business no matter how big or small. Below is a brief overview of their products and services:
– Trendful Admin: an all-in-one “back office” to help companies manage their offers (i.e. buyouts, consignments, store credit, and/or recycling), customer relationships, inventory, shipping, pricing, and payouts to their customers.
– Trendful Wallet: send payouts securely from your Trendful Admin account with a simple click of the button.
– Price Database: a database that companies can access through their Trendful Admin account and search prices and market trends for over 30K items.
– Resale App: a customizable app that is integrated onto companies’ websites and enables their customers to easily sell pre-owned supply to them.

Why Authentication Matters in Resale

The secondhand market is growing as consumers embrace sustainable fashion and accessible luxury. A significant challenge for resale businesses is verifying the authenticity of pre-owned designer items, as maintaining business integrity relies on selling genuine products.

Enter Real Authentication’s Luxury Goods Authentication Services

Shoppers often experience purchase hesitancy when buying pre-owned luxury goods. Real Authentication’s virtual luxury authentication certification alleviates doubt and leads to significantly higher sell through rates for their clientele. Real Authentication offers expert designer authentication services for all product categories including handbags, watches, eyewear, clothing, jewelry, shoes, scarves, hats, and homegoods (pillows, glassware, and blankets). 

Founded in 2016, we provide the market with quick and easy access to highly skilled authentication experts from anywhere in the world. Each item undergoes detailed analysis by fully vetted, highly trained brand experts and is additionally checked using Smart Database Scan™ technology to identify red flags. The platform is a leading service for certifying the authenticity of luxury goods, enabling resale businesses to verify items in as little as one hour with our 1-hour service. 

Enhancing Consumer Trust with Real Authentication

Through this collaboration, Trendful clients can effortlessly integrate Real Authenticaiton’s top-tier authentication service into their resale operations. This partnership does more than just verify items—it enhances the credibility and marketability of the products you sell. For consumers, knowing that a resale business authenticates their luxury goods with a trusted, global authority for authentication boosts their confidence, which can significantly drive sales.

Real Authentication’s user-friendly platform offers virtual authentication services with options for 1-hour, 12-hour, or 24-hour turnaround times, catering to businesses of all sizes. This flexibility ensures that you can maintain your customers’ trust at all times, whether you’re handling a high volume of items or navigating a time-sensitive deal. 

Here’s How it Works: 

• Upload your photos.
• Your product is verified by two or more expert luxury authenticators. 
• Get certifications for your luxury goods.

Accidentally purchase a counterfeit item? No problem. We can help you regain funds on claims with eBay, PayPal, and credit card companies. Plus, orders stay in your account for future reference, with the option to add upgrades like official documentation anytime.

Ready to elevate your business and start utilizing the suite of reselling tools Trendful has to offer? As part of this exciting partnership, Real Authentication + Trendful clients can use code  “REALAUTHENTICATION” to receive the first month free for Trendful’s Launch and Pro plans, and 50% off Trendful’s first month for the Basic, Premium, and Expert plans. This exclusive offer makes it easier for Real Authentication + Trendful clients to verify their products and build customer trust, strengthening their standing in the resale market.

A Shared Commitment to Empowering the Resale Community

Real Authentication’s mission is to provide individuals, dealers, and global brands with unparalleled confidence and peace of mind by leveraging our deep expertise and years of experience to deliver the most trusted and accurate luxury goods authentication service available.

This partnership between Real Authentication and Trendful symbolizes our shared commitment to empowering the resale community with the tools and trust needed to succeed in today’s fast-paced market. This partnership makes it simpler than ever for businesses to thrive by providing a robust platform to acquire and manage inventory while ensuring the authenticity of the products they sell.

If you’re ready to elevate your business, use code “REALAUTHENTICATION” to receive the first month free for Trendful’s Launch and Pro plans, and 50% off Trendful’s first month for the Basic, Premium, and Expert plans. Click the button to get started.